Generic banking is dead: The shift that drives the next wave of deposit growth and primacy
Summary
In today's competitive market, deposits aren't sticking. Rate chasers come and go, CDs are expensive, and consumers hold an average of 5 banking relationships, making primacy harder than ever.
At the same time, personalized banking experiences are becoming a primary driver of deposits, engagement, and retention. Financial institutions that fail to personalize risk losing relevance faster than they think.
Join us to discover how 45+ financial institutions are growing core deposits organically through personalized savings and community impact experiences embedded directly into digital banking, without relying on promotional rates.
In this session, you'll learn how to:
- Help your account holders save up to $2,000 per year automatically
- Increase monthly core deposits by 15% through personalized savings
- Drive 30% more debit card transactions through everyday engagement
- Stand out with built-in community impact inside digital banking
- Enable account holders to donate to 1.5M+ nonprofits inside digital banking