Personalize every interaction through Intelligent Banking

Candescent delivers Engagement & Growth as an embedded engagement layer within the Intelligent Banking Platform.

Through pre-integrated, trusted partner solutions available in the Candescent Marketplace, institutions can orchestrate communication, service, and engagement directly inside the banking journey. This enables institutions to:

• Segment contacts by demographics or use analytical modeling to reach the right audience. And use our APIs to integrate lists from third parties.
• Personalize content and deliver it to the right user segment through responsive ad units such as login and logout prompts, digital banking banners and more.
• Engage with your users in the channels they’re already using. Send messages through digital banking, push notifications, email or SMS. And employ location-based services such as geofencing and beacons to send messages relevant to their locations.
• Track results. Download detailed performance reports to monitor and analyze campaign metrics and use your findings to continuously improve.

All without disrupting workflows or fragmenting the customer journey.

• Deeper client relationships

• Higher digital adoption and engagement

• Competitive advantage through meaningful interactions